AT&T, Nokia, others spend money on Zvents

Zvents, a nearby online search results and advertising and marketing network, said about Tuesday which it had brought up $24 thousand from many investors, including Nokia's capital raising unit, AT&T Inc and also digital guide data business Navteq.

Zvents plans to utilize the funds to broaden its advertisement network regarding local item listings and to buy its engineering, which aids people making use of mobile telephones as well as other devices find information on events.

The technology is targeted on events for instance store revenue, dining special deals, sporting activities and concert events, and enables local organizations pair their particular ads together with those activities.

Other investors on this round contain Vantage Level Venture Lovers and Reddish Rock Projects, which have got previously dedicated to the business. Those a couple of partners, along with NetService Projects, already acquired invested concerning $7. a couple of million inside Zvents.

The particular San Mateo, California-based business, which uses about fifty-five people, posseses an ad network that features more as compared to 250 mass media, advertising and also mobile system partners. They will include Viacom's mtvU campus manuals online community and Microsof company Corp's LIVE MESSENGER CityGuides, along with U. Azines. newspaper web publishers McClatchy Co as well as the New York Times Corp.

Zvents plans to carry steady about its venture-funding training course -- no less than for today, Chief Exec Ethan Inventory said.

"Either a great or a great acquisition is about inevitable, inches he mentioned.

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